Everything is awesome1/20/2023 The message may be a positive, inclusive, empowering one for many, but it’s not surprising that the set has been a controversial one. The creation of VicePresident-Design at Lego, Matthew Ashton, Everyone is Awesome is designed to celebrate diversity, advocate inclusion, build visibility and put all the pieces together to create greater representation and acceptance, particularly for the LGBTQIA+ community, all with Lego clutch power to help it stick. “Everyone is unique, and with a little more love, acceptance and understanding in the world, we can all feel more free to be our true AWESOME selves! This model shows that we care, and that we truly believe ‘Everyone is awesome’!” - Matthew Ashton, Vice President, Design, Lego.
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